Preview: Hanwag Fall/Winter 2018/19
Footprints in the snow - with MICHELIN® V-ROUGH sole technology for winter 2018/19.

Date: 2017-12-06

Hanwag is continuing to rely on MICHELIN® V-ROUGH for Fall/Winter 2018/19 and is further developing its ACTIVE WINTER models with innovative technology.

Winter is the number one season for multifunctional footwear. Whether everyday urban use or leisure activities outdoors and in the mountains, as soon as it’s wet and cold, functional footwear comes into its own. This is why every single model in the Hanwag ACTIVE WINTER collection combines high functionality with designs suitable for everyday use. Dedicated technologies and details, specifically designed for the colder seasons, ensure sporty, active, warm, dry and sure-grip footing in autumn and winter.

Last winter, Hanwag launched the innovative MICHELIN® V-ROUGH sole that was developed together with MICHELIN Technical Soles exclusively for Hanwag. The MICHELIN® V-ROUGH sole successfully transfers the V-shaped tread design from the legendary MICHELIN Alpin 5 winter tire to a technical footwear sole. It is made of a unique and specially formulated rubber compound that responds perfectly to winter conditions, offering grip, traction and durability for active winter sport enthusiasts and urban winter users.

Hanwag’s ACTIVE WINTER models ANVIK GTX®, AOTEA GTX® and MOAPA GTX® are also equipped with the MICHELIN® V-ROUGH sole in Fall/Winter 2018/19 to offer comfort and sure-grip ground control on long winter walks and hikes or winter urban adventures.

In addition, Hanwag is presenting a new technology in its Fall/Winter 2018/19 ACTIVE WINTER line. Sustainability is an integral part of the Hanwag production process. In keeping with the company motto, ‘Innovation from tradition’, Hanwag’s designers went back to the drawing board to review the most important materials used to make Hanwag winter footwear. The result: a new, innovative and particularly sustainable technology that is incorporated in all new models in the Hanwag ACTIVE WINTER collection for Fall/Winter 2018/19.

We look forward to meeting you at ISPO 2018 in Munich (28-31.1.2018) or at the Outdoor Retailer Show in Denver (25-28.1.2018) to explain more about this unique innovation and to present our new models in more detail. Please contact us to make an appointment.

 


Downloads

PI_Hanwag_FW1819_Preview_EN PDF-file (221 KB)

download log in to add to press kit